In the realm of digital marketing, a well-thought-out website serves as the cornerstone of a brand’s online presence. The importance of website planning and creation cannot be overstated, as it directly impacts various aspects of digital marketing strategies.
- Building an Effective Business Website
- How to register a Domain NameÂ
A domain is a unique web address associated with a brand. Choosing a memorable and relevant domain contributes to brand recognition and makes it easier for users to find and remember the website.
- How to Choose Perfect Hosting
Hosting influences website speed and performance. A reliable hosting service ensures quick loading times, providing a better user experience and positively affecting SEO.
- How to choose best website software
Content management software (CMS) facilitates easy website updates and content publishing. It empowers digital marketers to keep the website current and aligned with marketing strategies.
- WordPress – Advantages & Disadvantages
- Types of websites you can create with WordPress
- Popular Plugins of WordPress
- Must have FREE WordPress Plugins –
- 49+ Best WordPress Plugins in 2023 (Most are FREE)
- Difference between FREE & PAID themes
- Free Wp Themes list
Everymonth,Themeforest gives 2 premium wordpress themes for free of cost to all users – https://themeforest.net/lp/free-wordpress-themes/
- Blogger / Blogspot – Advantages & Disadvantages
- WORDPRESS VS. BLOGSPOT : WHICH IS BETTER & WHY?
- Evaluation of Websites
- Different Types of Websites
- WordPress – Advantages & Disadvantages
- Landing Pages
Difference Between Website and Landing Pages:
– Purpose:
A website is a comprehensive online platform representing a brand, offering information about products, services, and company details.
Landing pages are focused, standalone pages designed for specific marketing campaigns with the goal of converting visitors into leads or customers.
– Navigation:
Websites typically have multiple pages and a complex navigation structure.
Landing pages are designed for a specific purpose and often have minimal navigation options to keep visitors focused on the intended action.
– Content Depth:
Websites offer in-depth content, covering various aspects of the brand, products, and services.
Landing pages are concise and designed to deliver a targeted message, often centered around a single product or offer.
– Conversion Goals:
Websites have broader conversion goals, such as lead generation, product purchases, or brand engagement.
Landing pages have a singular focus, aiming to drive a specific action, such as form submissions or product purchases related to a particular campaign.
- Importance of Landing Pages
- Difference between Landing Page and Website
- Difference between Landing Page and Website (Resource 2)
- What is the difference between landing page and homepage
- Anatomy of a Landing Page
- Landing Page – Best Practices
- How to Create & Optimize Landing Pages
- Landing Pages & Conversion Rate Optimization
- What is A/B testing
