History of All Google Algorithm Updates

In the past search Engines process was mainly of two steps
1. Keyword Stuffing – Putting as many keywords as possible in the content
2. Link Building – Building links on free sites pointing to the main website.
Then Google realized that it was not serving the relevant answers to people based on their queries and also good websites are nowhere in the SERP’s. So, Google introduced updates called Google Algorithm Updates. These algorithms had completely changed the SEO Strategies. Here are the Major Google Algorithm Updates and their effects.

1. Panda
Launch Date: February 24, 2011
Effects: Duplicate Content, Thin Content, Keyword Stuffing, User Generated […] Read more

Google Confirms Issues With New Video Uploads in Google My Business

On 12 Jan 2018, Allyson Wright from the Google My Business team announced that new feature that uploading videos is available for business owners in the Google My Business dashboard.

The Business owners can “Upload videos about their business for customers to view and customers can also upload videos which business owners can also view”. The uploading video maximum length is 30 seconds, and after a video is uploaded, it can take up to 24 hours for it to be visible on the business listing in Google Maps or the local web search results. Google also promised mobile support for this feature.

If you […] Read more

What is EdgeRank Algorithm and How Actually it Works

Have you heard about latest Facebook Edge Algorithm?

If you are a professional marketer pay attention to and make it understand how it works?

It is called “EdgeRank Algorithm“. It is the algorithm used by Facebook to determine where and what posts to appear on the individual users News Feeds – Especially considering that Facebook users spend up to 40% of their time in the news feed.

How Actually EdgeRank  Algorithm works?
Edge Rank is made of three parts called Affinity, Weight, and Time Decay. Here is what they mean if you are managing […] Read more